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Calendar Printing for Community Products and Events

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By: Nikki Sabato | Jul 4, 2009 | 370 words | 17 views

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A community or neighborhood often has a collection of products and services for sale. Examples of community offered services include home landscaping, baby or dog sitting, tutoring, house painting, and home repair services such as construction and plumbing. Products for sale in the community can be anything imaginable. Homemade food products, fashion, plants, gift items, and home furniture and furnishings are just some common neighborhood items for sale. These products and services can all be marketed individually but can be challenging given other competitors. Online marketing can also help but the internet competition is even bigger. A simple but direct and useful way to promote community products and services is printing community calendars. Given the community or neighborhood setting, calendars can serve as collective print promotional materials. Business owners can use this group advantage to divide up the cost of printing, which may come out cheaper than printing materials separately. Below are ideas on what to include when printing calendars.

Business address-Given the group format, essential information that each servicer or vendor should provide is a place of business address or any store address. This way, potential customers can easily contact them. This provides the chance to meet and discuss business personally.

Links to product sources-Apart from a business address, providing contact information such as phone and mobile numbers, web addresses, email addresses, and affiliations will help focus customers’ attention to a location where they can view a more detailed or comprehensive list of information about the product or service.

Discount cards and coupons-Discount cards and coupons are also effective mediums to highlight a product and give it focus. Calendars are effective mediums to bring these coupons or special discount materials directly to each home, office, restaurant, community center or shop. Coupons such as these give customers’ a reason to seek out the product or service vendors to claim discounts, prizes or special offers. Commercial printing of calendars are services offered by online printing services. These printers offer free digital proofing and lay-outing for a very minimal fee. Standard sizes can be printed and folded to either 8.5x 11 inches or 12x12 inches. Designs can be chosen from expertly designed templates or customers can conveniently upload their own designs on an online printing website.

Author Description :

Nikki Sabato is a writer with a background in landscape architecture and design. She currently works in the field of marketing and design communication.

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